Affiliate Disclosure
Affiliate Disclosure & Advertising Policy
Dads Like Me
Legal operator: Warrick Zipp T/A Dads Like Me
Website: www.dadslikeme.com
Business location: Sandton, Gauteng, South Africa, 2196
Email: warrick@dadslikeme.com
Effective date: 18 October 2026
1. Introduction
Dads Like Me is an independent online publication created for fathers navigating chronic illness, chronic pain, disability, medical trauma, mental health challenges and the everyday realities of parenting.
Our purpose is to share lived experiences, practical information, helpful resources and considered recommendations that may make life a little easier for fathers and their families.
Trust is central to everything we publish.
This Affiliate Disclosure & Advertising Policy explains how we select products, make recommendations, maintain editorial independence and disclose commercial relationships, including affiliate commissions, sponsorships and complimentary products.
Our approach is built around a straightforward principle:
We only review or recommend products that I have personally used or would genuinely use myself.
That principle applies regardless of whether a product generates income for Dads Like Me.
2. Our Product Selection Standard
Every product selected for review or recommendation by Dads Like Me must meet our personal selection standard.
A product must be something I have personally used or something I would genuinely choose to use myself.
We do not recommend products simply because they are popular, attract high commissions, are promoted by a particular brand or are offered to us free of charge.
If a product does not meet this standard, it will not be recommended.
This means:
• Products I have personally used may be reviewed or recommended based on my experience and judgement.
• Products I have not personally used may be considered for review or recommendation only if they are products I would genuinely be willing to use myself.
• I will not claim to have personally tested, owned or used a product when I have not.
• Where relevant, I will distinguish firsthand experience from an assessment based on research, product information or other available evidence.
• A product's commission rate, sponsorship opportunity or promotional benefits do not determine whether it qualifies for recommendation.
If I would not use a product myself, I will not recommend it to you.
This is an editorial commitment, not a guarantee that every product will suit every reader.
3. Editorial Independence and Honest Reviews
Dads Like Me maintains editorial independence in its reviews, recommendations and published content.
We aim to assess products honestly, including their potential benefits, limitations, costs and suitability for different circumstances.
Affiliate relationships do not guarantee positive reviews, favourable rankings, inclusion in articles or recommendations.
We reserve the right to decline partnerships, reject products, express criticism and withdraw recommendations when new information changes our assessment.
A company cannot purchase a positive opinion from Dads Like Me.
Our commitment is to readers first.
Our judgement determines what we recommend. Commercial relationships do not.
We may also discuss or compare products that we would not personally use, where doing so helps readers understand alternatives, limitations or potential concerns. Such coverage does not constitute a recommendation unless we expressly identify it as one.
4. What Affiliate Links Are
Some articles, product reviews, resource pages, newsletters and other content published by Dads Like Me may contain affiliate links.
An affiliate link is a link that allows a merchant or affiliate network to identify a referral originating from our content.
If you follow an affiliate link and complete a qualifying purchase or other qualifying action, Dads Like Me may receive a commission or other compensation.
Using an affiliate link will generally not increase the price you pay simply because it is an affiliate link.
However, the final price, taxes, shipping fees, currency conversion costs, discounts and promotional offers are determined by the relevant seller.
Not every link published by Dads Like Me is an affiliate link.
Affiliate income may help support website hosting, research, content creation and the ongoing operation of Dads Like Me.
5. Clear Disclosure of Affiliate Relationships
We aim to disclose affiliate relationships clearly so readers can understand when Dads Like Me may benefit financially from a recommendation.
Where content contains affiliate links, we aim to place an understandable disclosure near the beginning of the relevant article or close to the associated recommendation.
For example:
Affiliate disclosure: This article contains affiliate links. If you purchase through these links, Dads Like Me may earn a commission at no additional cost to you. I only recommend products I have personally used or would genuinely use myself.
We do not expect readers to search through this policy to discover whether a particular recommendation has a commercial connection.
Where applicable, disclosures may also appear in newsletters, social media posts, videos and other channels.
The form and placement of disclosures may vary according to the platform and the nature of the commercial relationship.
6. Sponsored Content and Paid Partnerships
Dads Like Me may enter into sponsorships, paid partnerships or other advertising arrangements.
Where a business pays for content or provides another material benefit in connection with coverage, we aim to disclose that relationship clearly.
Appropriate labels may include:
• Sponsored Content
• Paid Partnership
• Advertisement
• Contains Affiliate Links
A sponsorship does not automatically mean that we personally endorse every product, service or statement made by the sponsoring organisation.
We will not present a product as personally recommended unless it meets our product selection standard.
We aim to maintain a clear distinction between independent editorial content, paid promotional material and personal recommendations.
7. Complimentary Products, Samples and Other Benefits
Dads Like Me may occasionally receive complimentary products, trial subscriptions, discounted services, review samples, invitations or other benefits.
Receiving such benefits does not guarantee a review or recommendation.
A product provided free of charge must still satisfy our selection standard before we recommend it.
Where receiving a product or benefit is relevant to readers' understanding of our coverage, we aim to disclose the relationship.
We will not describe a complimentary product as independently purchased or personally used unless that description is accurate.
We may decline or criticise products received from brands.
8. Health, Disability and Wellbeing Products
Dads Like Me discusses subjects that may involve chronic illness, chronic pain, disability, medical trauma, mental health, parenting and personal wellbeing.
We recognise that recommendations in these areas may carry particular importance for readers.
Our personal product selection standard does not replace medical evidence, professional judgement or individual healthcare needs.
A product review, affiliate recommendation or personal experience shared on Dads Like Me is not medical advice, a diagnosis or a treatment recommendation.
Products, devices, supplements, therapies, applications or services that appear helpful to one person may be unsuitable, ineffective or unsafe for another.
Where appropriate, readers should consult a qualified healthcare professional before using a health-related product or changing an existing treatment plan.
We do not guarantee that a product will improve a medical condition, relieve symptoms or produce a particular outcome.
Readers should also consult our separate Medical & Mental Health Disclaimer.
9. Personal Experience Versus Research-Based Assessments
We believe readers deserve to know the basis of a recommendation.
Where I have personally used a product, I may discuss my firsthand experience, including what worked, what did not work and any limitations I encountered.
Where I have not personally used a product, I may still recommend it if it meets my genuine willingness-to-use standard.
In those circumstances, I will not imply that I have tested it firsthand.
Any assessment may instead draw on available product specifications, published information, manufacturer documentation, independent evidence or other relevant sources.
We aim to distinguish personal experience from research-based judgement whenever that distinction is material to the recommendation.
“I would use this product” does not mean “I have personally tested this product.”
10. Product Suitability and Individual Circumstances
Our recommendations reflect personal standards, editorial judgement and the information available when content is prepared.
They do not guarantee that a product will meet every reader's needs.
Individual requirements may differ because of health conditions, disabilities, budgets, accessibility needs, location, personal preferences or other circumstances.
We encourage readers to conduct their own research and assess whether a product is appropriate for their situation before making a purchase.
A recommendation by Dads Like Me does not replace professional advice where such advice is appropriate.
11. Third-Party Sellers and Transactions
Affiliate links may direct visitors to websites operated by independent merchants, manufacturers, service providers or affiliate networks.
Unless expressly stated otherwise, purchases made through those links are transactions between the reader and the third-party seller.
The seller is generally responsible for its own product descriptions, prices, availability, payment processing, delivery, warranties, refunds, returns, customer support and contractual obligations.
Dads Like Me does not control every aspect of a third-party seller's website or services.
Readers should review the seller's applicable terms, refund policy and privacy notice before purchasing.
This section does not exclude any rights or responsibilities that cannot lawfully be excluded.
12. Prices, Availability and Product Information
We aim to provide accurate and useful information about products and services.
However, prices, product specifications, stock availability, promotions, features and seller terms may change.
A price or offer mentioned in an article may differ from the price displayed by the seller when you visit its website.
The seller's current information should be checked before completing a purchase.
Where we identify material errors or outdated information, we may update or correct the relevant content.
13. Affiliate Tracking, Cookies and Privacy
Affiliate programmes may use referral identifiers, tracking links, cookies or similar technologies to attribute purchases and calculate commissions.
Some tracking may occur on third-party websites after a reader follows an affiliate link.
Other technologies may operate directly on the Dads Like Me website, depending on the affiliate programmes and tools in use.
We aim to explain relevant data-processing practices in our Privacy Policy and Cookie Policy and to implement consent mechanisms where required by applicable law.
Third-party merchants and affiliate networks may process information according to their own privacy notices.
Readers are encouraged to review those notices when visiting external websites.
14. Advertising and Conflicts of Interest
Dads Like Me may earn revenue from affiliate commissions, advertising, sponsorships or other commercial arrangements.
We aim to identify material relationships that could reasonably influence how readers interpret our content.
Where a relationship creates a conflict between commercial interests and our editorial standards, we aim to prioritise editorial integrity.
We will not knowingly recommend a product that fails our personal selection standard merely to earn revenue.
Where relevant, we may decline a commercial opportunity or disclose a relationship so readers can make informed decisions.
15. Changes to Recommendations
Our opinions and recommendations may change over time.
A product we previously considered suitable may later become unsuitable because of changes in quality, safety information, pricing, accessibility, customer support, availability or our understanding of its features.
We may update, qualify or remove recommendations without advance notice.
A previous recommendation does not guarantee continued endorsement.
16. Changes to This Policy
We may revise this Affiliate Disclosure & Advertising Policy to reflect changes in our editorial practices, affiliate programmes, advertising arrangements, website functionality or applicable legal requirements.
The current version will be published on www.dadslikeme.com.
Where appropriate, we will update the effective date to reflect material changes.
17. Contact Information
If you have questions about an affiliate relationship, sponsored article, product review or recommendation, please contact:
Warrick Zipp T/A Dads Like Me
Sandton, Gauteng, South Africa, 2196
Website: www.dadslikeme.com
Email: warrick@dadslikeme.com
A dedicated business telephone number and any additional authorised business correspondence or legal service address will be included once confirmed.
Our Commitment to You
I will only review or recommend products I have personally used or would genuinely use myself.
I will not pretend to have used a product when I have not.
I will not recommend something simply because I can earn a commission from it.
And I will not let an affiliate relationship determine my opinion.
That is the standard behind Dads Like Me's recommendations.
— Warrick Zipp, Founder of Dads Like Me